KEEPING THE FAITH ACTION ALERT
June 17, 2009

Fire David Letterman

Please forward.

David Letterman’s vulgar remarks made recently about Sarah Palin’s daughter cannot go unanswered. While I do not watch the show, I understand he made yet another “apology” last night in which he said, “…the joke referred to 18-year-old Bristol Palin, not her 14-year-old sister Willow…”

It was 14-year old Willow who attended the baseball game with her mother - not 18 year-old Bristol. But, since Willow is underage probably on advice of his attorneys, he has now said he was referencing Bristol as the target of his disgusting comments. Even if this is true, and I doubt it is - that makes it okay? No. Whether 14 or 18, Letterman’s comments were way beyond the pale and he needs to answer for them. As you can see from the following information, there is a large group of people who are responding - let’s add our voices to theirs.

Please go to the link below and sign the letter calling for the firing of David Letterman. Also included are phone numbers for CBS and the sponsors of Letterman’s show. Take a minute and make that call. In addition the following are other ways you can register your disgust with Letterman:


1. If you are on Twitter, send out tweets now asking people to go to http://www.firedavidletterman.com and sign the letter.

2. Write blogposts identifying the sponsors ! (see the far left column for the list)

3. Call your local talk radio program today and promote the site http://www.firedavidletterman.com

4. Join the Facebook Group "Fire David Letterman" and message all your friends on Facebook to join the group.

5. Call 3 friends tonight and ask them to sign the letter at http://www.firedavidletterman.com

6. Email all your contacts and ask them to sign the letter at http://wwwfiredavidletterman.com


Fire David Letterman
Click here to sign on to the FIRE DAVID LETTERMAN RALLY Facebook Event

Our Mission Statement:
David Letterman Must Be Held Be Accountable For His Disgraceful Statements

Letterman's 2nd Apology:
"I'm glad he's acknowledged we're right. I think it's a good first step in the right direction, but I don't think it's enough."

John Ziegler - www.FireDavidLetterman.com

Press Contacts:
New York State Assemblyman Brian Kolb, Gwendolyn Lindsay-Jackson, attorney, John Ziegler, radio talk show host and Producer, Media Malpractice


Subscribe to www.firedavidletterman.com now!

By subscribing to this list, you are adding your name to a letter that will be sent to CBS and all sponsors of David Letterman's Late Night Show stating that you will not purchase any product sold by a sponsor of his program until CBS fires him! (I understand “Embassy Suites” has already pulled their advertising from his show.)


Contact Information for CBS and Sponsors

CBS Television
Main number: 212-975-4321
Les Moonves, President and CEO CBS, 212-975-4545, lmoonves@cbs.com
Nina Tassler, President CBS Entertainment, 323-575-2747, nina.tassler@cbs.com
Mike Nelson, VP Communications, 818-655-2156, mjnelson@cbs.com


CBS Television Studios
Lauri Metrose, VP Communications, 818-655-7223, lauri.metrose@cbs.com
Jennifer Solari, Executive Director Communications, 818-655-7222, jennifer.solari@cbs.com
Kim Sartori, Director Communications, 818-655-7221, kim.sartori@cbs.com


Companies who run TV ads during the show

Johnson & Johnson (Listerine and KY Brand)
Main Number: 1-888-222-0182 (Johnson & Johnson Healthcare Products)
Kristina Chang, Public Relations, 973-385-4370, kchang12@conus.jnj.com
Steve Schonberg, Edelman PR, 212-704-4494, stephen.schonberg@edelman.com

Old Navy (Parent company is Gap Inc) Main Number: 650-952-4400 Nicole Bender, Public Relations, 415-832-2889, nicole_bender@gap.com

Kellogg's (Mini-Wheats)
Main Number: 1-800-962-1413 (Consumer Affairs)
Allison Costello, Ketchum PR, 412-456-3741, allison.costello@ketchum.com

Southwest Airlines Main Number: 214-792-4847 (Public Relations)
Gary Kelly, CEO, 214-792-4000, gary.kelly@wnco.com
Ginger Hardage, SVP Culture & Communications, 214-792-6924, ginger.hardage@wnco.com
Linda Rutherford, VP Communications, 214-792-4625, linda.rutherford@wnco.com

Olive Garden
Main Number: 1-800-331-2729 (Guest Relations)
John Caron, Executive VP Marketing, jcaron@olivegarden.com
Grey Advertising (their ad agency), 212-546-2083

Other National Advertisers:

June 11 - Touchstone Pictures (Disney), Samsung, T-Mobile, Microsoft, Chase Bank, Pfizer (Zyrtec), Wyeth (Centrum Vitamins), Ford, Lexus, Mazda and Saturn (in addition to several of the above)

June 10 - DirecTV, MetLife, Amica, AT&T, Samsung, Verizon, Chase Bank, Aventis (Actonel), Merck (Pepcid), Pfizer (Zyrtec), Wyeth (Centrum Vitamins), Honda, Kia, Lexus, Lincoln and Toyota (in addition to several of the above)

Companies who have Banner Ads on the Late Show website

Cabela's, Home Depot, Crate & Barrel, Neiman Marcus (details coming)

Lancome (Parent company is L Oreal)
Carol Hamilton, President Luxury Products, chamilton@us.loreal.com
Rebecca Caruso, Public Relations, 212-984-4894, rcaruso@us.loreal.com
Suzie Davidowitz, Public Relations, 212-984-4105, sdavidowitz@us.loreal.com
John Frieda (Kao Brands)
Main Number: 513-421-1400 or 800-521-3189
Lee-Ann Silver, Public Relations, 203-353-5100, leeann.silver@kaobrands.com

Electronic Arts
Main Number: 650-628-1500
David Tinson, Director Communications, 650-628-5189, dtinson@ea.com
Jen Riley, PR Manager, 604-456-5081, jriley@ea.com

M&M's (Mars Candy)
Main Number: 800-627-7852 (confections), 800-696-6788 (m&m s)
Paul S. Michaels, President, paul.michaels@effem.com
Michele Kessler, VP Mars Snackfood US, michele.kessler@effem.com
Ryan Bowling, Media Relations, 908-850-2396, ryan.bowling@effem.com

Best Western
UPDATE: Best Western Continues to insist that they do not advertise on Letterman. The fact is, Best Western authorized someone to create banner ads and pay for their placement on the CBS.com website; as a result, they are showing up on the Late Show s pages (I have screen shots of two different ads from multiple days this week). If Best Western is unhappy with the negative publicity, perhaps they should not advertise online via CBS.
Main Number: 602-957-4200
Bonnie McPeake, Chairwoman, bonnie.mcpeake@bestwestern.com
Troy Rutman, Public Relations, 602-957-5668, troy.rutman@bestwestern.com

eBay
Main Number: 408-376-7400
John Donahoe, President & CEO, jdonahoe@ebay.com
Alan Marks, SVP Corporate Communications, amarks@ebay.com
Joe Mallabo, Media Relations, 408-376-7458, jmallabo@ebay.com

Intel
Tammy Cyphert, Director Intel Americas, tammy.l.cyphert@intel.com
Nancy Bhagat, VP Marketing, nancy.bhagat@intel.com
Bill Mueller, Public Affairs Manager, william.h.mueller@intel.com

Lexus
Mark Templin, CEO, Lexus, mark_templin@toyota.com
Bill Ussery, PR Manager, 310-468-3282, bill_ussery@toyota.com
Julie Alfonso, Public Relations, 310-468-4625, julie_alfonso@toyota.com
Greg Thome, Public Relations, 310-468-3279, greg_thome@toyota.com
Craig Taguchi, Public Relations, 310-468-3282, craig_taguchi@toyota.com

Capital One
UPDATE: A commenter on Hillbuzz states that Capitol One is trying to remove their ads
Steve Schoof, Public Relations, 972-295-1676, stephen.schoof@capitalone.com
Tatiana Stead, Media Relations, 703-720-2352, tatiana.stead@capitalone.com
Julie Rakes, Media Relations, 804-284-5800, julie.rakes@capitalone.com
Diana Don, Media Relations, 212-580-0161, diana.don@capitalone.com

Embassy Suites
UPDATE: Ms. Ray states the company has pulled their ads from CBS.com websites
John Lee, VP Brand Marketing and Communications, john.lee@hilton.com
Dawn Ray, Public Relations, 901-374-5954, dawn.ray@hilton.com

Thank you for Keeping The Faith,
Sadie Fields
 

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